Market Estimation & Definition

The Sunflower Oil Industry was valued at USD 22.64 billion in 2024 and is projected to reach USD 33.97 billion by 2032, registering a CAGR of 5.2% during the forecast period. Sunflower oil, derived from sunflower seeds, is widely consumed as an edible oil for cooking and is increasingly used across industrial, cosmetic, and biofuel applications. It is recognized for its high vitamin E content, light flavour, and health benefits, which have positioned it as a popular choice in the edible oils category.

Market Overview

Sunflower (Helianthus) is a North and Central American native crop that is widely farmed for its seeds, blooms, and oil production. The oil extracted from the seeds is widely utilised in the culinary, energy, and chemical sectors across the world. However, one of the reasons driving market development is its widespread use in the food industry. According to a study published in Oil seeds & Fats Crops and Lipids (OCL) 2024, sunflower seed oil is the world's fourth most consumed vegetable oil. In 2018, Ukraine and Russia accounted for 53% of global sunflower oil production. In 2018, the world production of sunflower oil was 18 million tonnes, with Ukraine and Russia accounting for 53% of the global total. Due to the 2024 Russian invasion of Ukraine, there is a global scarcity of sunflower oil in 2024, resulting in a 50% decline in supply. Because of the scarcity, several businesses are changing their recipes to include rapeseed oil in order to keep their products on the market.

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Market Growth Drivers & Opportunity

Key factors fueling market growth include increasing health awareness, rising demand for clean-label food products, and the growing popularity of plant-based diets. The food and beverage industry continues to dominate sunflower oil consumption, with expanding use in bakery, snacks, and ready-to-eat products. Additionally, heightened awareness of the oil’s cardiovascular health benefits and antioxidant properties is driving consumer preference.

Emerging opportunities exist in the nutraceutical, personal care, and pharmaceutical industries where sunflower oil’s anti-inflammatory and skin-nourishing properties are being incorporated into a range of new products. The rapid growth of e-commerce platforms has also expanded product accessibility and consumer reach, contributing to higher sales volumes, especially in urban and health-conscious markets.

Segmentation Analysis

The market is segmented based on:

Based on the Product Type, the market is segmented into Organic, and Processed. Processed Sunflower Oil segment is expected to hold the largest market share of xx% by 2032. People are known to eat Sunflower Oil in its additives and processed form on a vast basis. Processed Sunflower Oil has seen an 8% increase in demand due to the increased need for nutrient-rich Sunflower Oil. Sunflower Oil in Organic form has seen a 2.1% increase in demand due to an increase in organic food consumption.

Based on the End-User, the market is segmented into Industrial, Commercial, Domestic, and Others. Industrial segment is expected to grow rapidly at a CAGR of xx% during the forecast period 2025-2032. The Industrial Sector's demand for Sunflower Oil has increased by 3.4% due to a rise in demand for low-cost, nutrient-rich cooking oil. The Food and Beverage Industry is estimated to utilise more than 60% of the Sunflower Oil used in the industrial sector. Sunflower oil use for family cooking has increased by 4.7% as a result of rising health concerns.

Based on the Distribution Channel, the market is segmented into Direct Sales, Supermarket, Convenience Store, Specialty Store, E-Commerce, and Others. E-Commerce segment is expected to grow rapidly at a CAGR of xx% during the forecast period 2025-2032. This is due to the growing number of peoples who preferences online shopping platforms to purchase the sunflower oil through E-commerce.

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Regional Insights

Europe had the largest sunflower oil market share in 2024, with USD 6.28 billion. The market in the region is expanding rapidly, owing to the rapid increase in this type of oil consumption. Its high smoke point and high amount of unsaturated fatty acids encourage its rapid consumption in the region. Russia and Ukraine are the world's biggest producers of sunflower seed oil. Russia produced 4.6 million tonnes of sunflower seed oil in 2017, according to an article published in the Oil Palm Industry Economic Journal in 2018.

North America and South America are the fastest growing regions of the sunflower oil market. North America is the largest consumer of Sunflower Oil-based pharmaceuticals. The Cosmetics Industry in this region has increased its usage of Sunflower Oil by 1.9% due to a rise in the number of persons suffering from skin-related diseases such as Eczema. South America is expected to rise significantly due to an increase in sunflower cultivation and output in the region. Consumption of such healthy cooking oil is rising as customers' health and wellbeing concerns grow.

Competitive Analysis

1. Cargill
2. Archer Daniels Midland Company
3. Conagra Brands, Inc.
4. Bunge Ltd.
5. Hanoon Oil Factory
6. Colorado Mills
7. PPB Group Barhad
8. Parakh Group
9. Abu Bhabi Vegetable Oil
10.Rein Oil CC
11.Aston
12.EFKO
13.Oliyar Production
14.Delizio
15.Avril Group
16.Optimusagro Trade
17.RISOIL SA
18.Marico & Rein Oil CC
19.Macjerry Sunflower oil
20.KAISSA Oil

Report Scope:

The Sunflower Oil Market research report covers product classification, product application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy and planning analysis of the industry, and the most recent dynamic analysis, among other things. The report discusses the global market's drivers, opportunities, and limitations. It discusses the influence of various drivers, trends, and restraints on market demand during the forecast period. The research also outlines market potential on a global scale. The research includes the production time, base distribution, technical characteristics, research and development trends, technology sources, and raw material sources of main Sunflower Oil Market firms in terms of production bases and technologies.

Conclusion

The sunflower oil market is set for significant expansion through 2032, supported by health-conscious consumer behavior, expanding industrial applications, and the rapid adoption of digital retail channels. The U.S. and Germany are poised to remain key growth territories, while emerging markets present substantial untapped potential. As manufacturers prioritize product differentiation and operational efficiency, the global sunflower oil sector is positioned for steady and sustainable growth in the coming years.