Global Label Market Overview 

According to Mordor Intelligence, the Label Market Size was valued at USD 47 billion in 2025 and is estimated to grow from USD 49.56 billion in 2026 to reach USD 64.64 billion by 2031, reflecting steady expansion over the forecast period. This growth highlights how the Label Industry is adjusting to sustainability rules, the rise of e-commerce, and increased demand for product traceability. The Label Market Forecast indicates long-term stability driven by essential end-use industries and ongoing packaging requirements. 

Key Trends Shaping the Label Market Growth 

Growing Demand for Sustainable and Recyclable Labels 

Sustainability remains one of the strongest forces shaping the Label Market Trends. This shift is influencing material selection across the Label Industry, encouraging converters to redesign labels that balance performance with environmental responsibility. 

Rising Adoption of Digital Printing for Customization 

Digital printing is gaining momentum as brands look for flexibility, faster turnaround times, and reduced material waste. As a result, digital technology continues to support Label Market Growth by improving efficiency and responsiveness. 

Expansion of Smart and Connected Labeling Solutions 

Smart labeling is emerging as an important trend within the Label Market. QR codes, RFID tags, and data-enabled labels are being used to improve supply chain visibility, product authentication, and consumer engagement. Connected labeling is gradually transforming labels from static identifiers into interactive communication tools, supporting long-term Label Market Forecast expectations. 

E-commerce and Logistics Fueling Shipping Label Demand 

The continued expansion of e-commerce is increasing demand for durable and scannable shipping labels. Logistics operators require labels that maintain adhesion and readability throughout handling and transportation. Pressure-sensitive and thermal-transfer labels are widely adopted to meet these needs. This trend strengthens the Label Market Size by supporting consistent demand from retail and logistics end users. 

Label Market Segmentation Overview 

By Label Type 

  • Pressure-Sensitive Labels 

  • Shrink and Stretch Sleeve Labels 

  • In-Mold Labels 

  • Wet-Glue Labels 

  • Thermal-Transfer Labels 

  • Wrap-Around Labels 

By Printing Technology 

  • Flexography 

  • Gravure 

  • Offset 

  • Digital (Inkjet and Electrophotographic) 

  • Screen and Other Analog 

By Material 

  • Paper and Paperboard 

  • PVC 

  • PET 

  • PE and PP 

  • Bio-based and Compostable Films 

By End-User Industry 

  • Food and Beverages 

  • Pharmaceutical and Healthcare 

  • Personal Care and Cosmetics 

  • Retail and Logistics 

  • Industrial and Automotive 

By Geography 

  • North America 

  • South America 

  • Europe 

  • Asia-Pacific 

  • Middle East and Africa 

Key Players in the Global Label Market 

  • Avery Dennison Corporation 

  • CCL Industries 

  • Multi-Color Corporation 

  • Huhtamaki Group 

  • Constantia Flexibles GmbH 

Conclusion 

The global Label Market continues to demonstrate stable growth supported by essential packaging needs and regulatory requirements. Sustainability expectations, digital printing adoption, and smart packaging solutions are reshaping how labels are designed and produced.