The Rising Popularity of Alcohol-Infused Sparkling Water
The global alcohol-infused sparkling water market is bubbling with growth potential. Valued at USD 460.42 million in 2025, the market is expected to increase steadily from USD 517.51 million in 2026 to nearly USD 1,481.89 million by 2035, growing at a CAGR of 12.4% over the forecast period.
This surge in demand is largely driven by consumers’ growing preference for healthier and low-calorie alcoholic alternatives. As lifestyles become more health-conscious, traditional alcoholic beverages are being reimagined, with sparkling water infused with alcohol emerging as a refreshing and guilt-free option.
Alcohol-infused sparkling water offers a lighter alternative without compromising on flavor. Its low-calorie content, natural flavors, and lower alcohol concentration appeal to a broad audience, including millennials and wellness-focused consumers. This shift in preference is encouraging beverage companies to innovate and expand their product lines, offering a variety of flavors and alcohol content to cater to evolving tastes.
About Towards FnB
Towards FnB connects food and beverage innovations with intelligence to help global brands tackle their most challenging problems. With over 20 years of expertise, we provide data-driven insights, emerging trends, and strategic solutions that empower businesses in the food and beverage industry. Our tailored reports, in-depth analysis, and actionable strategies help clients stay ahead of the competition and boost profitability.
We offer comprehensive market insights, focusing on sustainability, innovation, and consumer behavior, to help businesses navigate the dynamic food and beverage landscape.
The Rising Popularity of Alcohol-Infused Sparkling Water The global alcohol-infused sparkling water market is bubbling with growth potential. Valued at USD 460.42 million in 2025, the market is expected to increase steadily from USD 517.51 million in 2026 to nearly USD 1,481.89 million by 2035, growing at a CAGR of 12.4% over the forecast period. This surge in demand is largely driven by consumers’ growing preference for healthier and low-calorie alcoholic alternatives. As lifestyles become more health-conscious, traditional alcoholic beverages are being reimagined, with sparkling water infused with alcohol emerging as a refreshing and guilt-free option. Alcohol-infused sparkling water offers a lighter alternative without compromising on flavor. Its low-calorie content, natural flavors, and lower alcohol concentration appeal to a broad audience, including millennials and wellness-focused consumers. This shift in preference is encouraging beverage companies to innovate and expand their product lines, offering a variety of flavors and alcohol content to cater to evolving tastes. About Towards FnB Towards FnB connects food and beverage innovations with intelligence to help global brands tackle their most challenging problems. With over 20 years of expertise, we provide data-driven insights, emerging trends, and strategic solutions that empower businesses in the food and beverage industry. Our tailored reports, in-depth analysis, and actionable strategies help clients stay ahead of the competition and boost profitability. We offer comprehensive market insights, focusing on sustainability, innovation, and consumer behavior, to help businesses navigate the dynamic food and beverage landscape.